In the newsletter for parents, you could also try to include some general relevant info for them, like links to articles about parenting, teens, youth culture, etc. As a bonus: mention the how, how people should register. What’s happening, who is invited, when and where does it take place and why should people come. Use the 5 W’s to check if you’ve mentioned all the facts: what, who, when, where and why. I have seen a youth ministry newsletter once that had a big event announced.
While it is great to be surprising and innovative every now and then, recognition and an identity for your youth ministry is crucial to get support in your church. The same thing went for our other newsletters.
That way, students recognized it and knew what to expect. The weekly email we sent out to our students had a basic format. Or you could come up with your own very creative idea, like these guys did with their Twitter-style newsletter.
#About church newsletters software
While I’ve always used fairly simple software to make nice newsletters (I hate to admit it what with being a Mac-fan and all, but MS Publisher was actually quite decent for this…), there are also specialized programs and even specialized companies that offer standardized youth ministry newsletters…at a cost, mind you. That means pictures, headlines, short articles, lots of white space (so it doesn’t look too intimidating) and use tables or lists whenever possible.
It has to look good, invite people to read it. Still, if you want your newsletter to be read, it’ll have to be more than a copied black-and-white letter stuffed with only text. Not all of us are super-duper handy when it comes to layout.
0 kommentar(er)
